Are Loot Boxes Hurting WG's Reputation or Are They Profiting Anyway?

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There’s been a lot of buzz in this community about the loot boxes controversy and whether Wargaming (WG) is really taking a hit from it. Some people in this forum think that WG is struggling financially because of player backlash, but is that true? What’s the actual split between paying players and those who play for free or spend less than $100 a year? My guess is around 90% free-to-play versus 10% paying players. Since the introduction of these loot boxes, I haven’t seen a big change in player queues.

Is this really just an issue affecting the hardcore players who spend a lot? Or is the reaction from this forum just an overblown concern that won’t have a lasting impact, similar to past PR issues they’ve had with tanks? WG has managed those situations before, so are they once again prepared to weather the storm while still profiting from these boxes? What’s really going on behind the scenes?

Are Loot Boxes Hurting WGs Reputation or Are They Profiting Anyway
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5 Answers

LootBoxLegend99 -

I think they’ll definitely make less than they expected from these loot boxes, but they’ll still rake in a ton of cash. The internet has a short memory, so in a couple of weeks, most folks will probably forget all about this.

MediumWhaleFighter -

From what I see, this boycott mostly affects medium spenders. The big spenders are so hooked that they won’t quit, even if they hate what’s happening. Personally, I’ve dropped between £300 and £500 a year, and while I won’t quit yet, if the trend continues, I’ll rethink my loyalty. The overall sentiment, even on platforms like YouTube, echoes the frustrations we see here.

HardcoreTankFan77 -

I feel the same way! I’m spending around €500 a year, and for the first time, I’m boycotting their events because I’m fed up with their greed. I believe in a balance, and right now, it feels like they’ve crossed a line.

WhaleWatchersClub -

Exactly! They’re just pushing the limits further each time, and it’s not even about the loot boxes anymore—what about the game’s balance and fairness?

WhaleWatcher32 -

WG knew there would be backlash with these loot boxes, that’s for sure. They’ve dealt with similar issues before, and they’ve probably adjusted their approach based on past experiences. They always anticipate some level of controversy with loot boxes.

RealTalkTankFan -

Honestly, I don’t buy loot boxes, but that’s not going to stop me from playing the game. Just because I disagree with their monetization strategy doesn’t mean I’ll give up the content I enjoy. I’ll just buy less if they keep going down this path.

ProfitSeeker101 -

WG is all about the money. They’ll stick with loot boxes if they make cash from them; a small decrease in support from players isn’t going to shake them. It’s more about targeting that top tier of spenders than fostering a loyal community.

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